Women entrepreneurs are the driving force behind the growth of small businesses. The latest Global Entrepreneurship Monitor report reveals that female entrepreneurs are more goal-oriented than male entrepreneurs, initiating innovative companies and transforming the entrepreneurial environment worldwide.
In recognition of International Women’s Day, we are celebrating the female entrepreneurs whose pioneering visions transform the eCommerce landscape. These women are developing their endeavors in creative and groundbreaking ways and reaching out to a vast customer base with each transaction. The findings demonstrate that when women achieve business success, it benefits everyone.
However, there is still an abundance of untapped potential that could bring about considerable positive change. So, let’s honor these courageous female entrepreneurs who are making their dreams come true and revolutionizing eCommerce.
Learn to Love Failing
Angelia Morrison, co-owner and CEO of Ultasmile, has an incredible sense of purpose. At 19, Angelia is driving the efforts to grow her family-owned business through a powerful combination of the Shopiroller platform and social media marketing. She courageously chose to forgo a typical career trajectory and wholly dedicated herself to business growth.
Morrison encourages us to take action when we have an idea. She believes that even if we fail, it is a learning experience. She has embraced this concept by creating captivating content on social media platforms such as TikTok and Instagram to promote Ultasmile’s three-sided toothbrush.
“I’m constantly failing and learning while navigating the world of social media marketing,” she states. “Failing doesn’t scare me; I embrace it.”
Morrison maintains her resilience by visualizing future possibilities and dedicating herself to making them accurate. This determination and continual progress has yielded excellent results: many of Morrison’s TikTok videos have gained more than two million views, with just one video yielding an income of nearly $40,000.
Morrison has found great strength in the encouraging people around her, particularly her mother, who taught her to stay true to herself and embrace any failures she may face. This outlook has enabled Morrison to achieve whatever she sets out to do. Her determination serves as an inspiration for others who strive for success. By learning to love one’s shortcomings, it is possible to uncover the keys to success.
Find Purpose in Passion
Celia Bernardo, the founder of the Spanish fashion label CeliaB, goes against the grain and infuses her business with her core values. This makes it stand out from other brands and has earned its customers’ admiration. On her Shopiroller platform, Bernardo shares that she can express herself freely through her work. She invites customers to join her in this creative realm and experience her unique universe through her products. Bernardo adds that she has created an entire world with CeliaB—one that people can explore and enjoy.
For Bernardo, fast fashion is not an option; her focus is on creating sustainable and timeless pieces that will bring lasting joy to those who wear them. Her designs reflect the core elements of cultural craft, global spirit, and sustainability, and she works to empower women across the globe to express their individuality through her bold pieces. Celia brings this promise to life through engaging blog posts, videos, and lookbooks featured on her website – all of which tell the story of why CeliaB exists.
Become the Solution
Esther Joseph, the visionary behind Pretty Melanin, advocates the query, “why not?” This approach has enabled her to develop a skincare solution tailored for women of color in a completely novel fashion. Asking “why?” is essential when building a brand, but asking “why not?” could be what it takes to break the rules.
Joseph found that the existing skincare solutions only caused more problems due to their harsh chemicals. She encountered many women who experienced the same troubles with acne, blackheads, acne scars, uneven skin tone, and large pores. In response to this need, she consulted experts and developed Pretty Melanin – a brand explicitly designed with women like her in mind.
Pretty Melanin’s handmade face masks, serums, toners, and remedies are widely adored for their ability to help customers improve their skin and confidence. Every jar is crafted with love and care to become the answer to yet another Black girl’s skin issues, according to Joseph. Because of her inventive thinking and problem-solving skills, Pretty Melanin now offers its services to women worldwide. Customers can access personalized skincare solutions tailored to them by taking a quiz on their store.
Pretty Melanin’s handmade skincare products, such as masks, serums, toners, and remedies, are a hit with customers who have noticed significant improvements in their skin and self-esteem. Founder Keri Joseph is passionate about finding solutions to the skincare problems of Black women worldwide. Her website also offers a quiz to help individuals discover the products ideal for their skin type. Pretty Melanin has become a go-to destination for customers everywhere.
These three pioneering women symbolize the progressive, encouraging, and motivational essence of International Women’s Day. They are finding success by combining ambition, intention, and items and helping to lead eCommerce into a brighter future.
Q: Who is Esther Joseph, the visionary behind Pretty Melanin?
A: Esther Joseph is an advocate of the query “why not?” and is the founder of Pretty Melanin, a skincare solution tailored for women of color.
Q: What products does Pretty Melanin offer?
A: Pretty Melanin offers handmade face masks, serums, toners, and remedies that help customers improve their skin and confidence.
Q: How can individuals access personalized skincare solutions?
A: Individuals can access personalized skincare solutions by taking a quiz on Pretty Melanin’s website.
Q: How has technology helped these women reach success?
A: Technology has enabled each of these women to access a global network of customers and resources and provide unique services tailored to their individual needs. Technology also allows them to scale their businesses and achieve success quickly.
Q: What is the significance of these women’s stories?
A: These women’s stories demonstrate that by grasping the potential of technology and turning it into a resource to overcome an industry’s shortcomings, any individual or business can reach great heights in eCommerce. They remind us of the importance of striving for equality and talent recognition, no matter what industry a person may be in.
Q: How can individuals start their businesses?
A: Individuals can create their online store with Shopiroller Today! It provides the tools necessary to build an online store and get started on their eCommerce journey.
In conclusion, these three mighty women have shown that success can be achieved by combining ambition, intention, and items. Their examples demonstrate that by grasping the potential of technology and turning it into a resource to overcome an industry’s shortcomings, any individual or business can reach great heights in eCommerce. They remind us of the importance of striving for equality and talent recognition, no matter what industry a person may be in. Celebrate the power of these women and use their stories to inspire your journey toward success. Ready to get your business started? Create your online store with Shopiroller Today!